Blog

How Custom Emojis Can Enhance Your Brand Activations

Chris Hill

August 2, 2018

Everything today is about creating a meaningful and memorable brand experience. Done well, an activation provides a unique opportunity for your customers, fans, and communities to get to know your brand through interaction. Done very well, an activation has the […]

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World Emoji Day: The History of Emojis, As Told By Emojis

Smallball Team

July 17, 2018

World Emoji Day Blog Header Image

Happy World Emoji Day! Over the past decade emojis and stickers have become the language of the digital age, constantly evolving and continuously being integrated into our regular communications. You probably remember when these symbols were simply a set of […]

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Motivating Millennial Givers With Messaging

Smallball Team

July 13, 2018

smallball media blog header millennials

Millennials get a bad rap, but they certainly have one thing right: their charitable instincts are strong. A recent survey showed that almost 85% of millennials donated to nonprofits in 2017, mostly on mobile platforms and online. Although those donations […]

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Embracing Digital for Nonprofit Marketing

Smallball Team

June 27, 2018

Volunteers taking a selfie

When it comes to nonprofit marketing, some challenges seem to span generations. The need to build awareness today is the same as 50 years ago when organizers were frantically placing ads in newspapers and posting flyers around downtown. Engaging supporters […]

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Festival Season 2018: Our Favorite Branded Activations

Smallball Team

June 27, 2018

Crowds at a concert

If your Instagram feed looks anything like ours lately, there’s no denying the fact that festival season is upon us. From indie-inspired events like Coachella to cultural experiences like the New Orleans Jazz & Heritage Festival, concert-goers can find an […]

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Be a Part of Cultural Conversations

Smallball Team

June 18, 2018

Someone holding phone at concert

April’s “Beychella” event took social media by storm, quickly becoming one of the most talked about subjects on Twitter and the most-watched YouTube live stream ever. With over 2 million uses of #beychella, Beyonce’s takeover of Coachella Music Festival wasn’t […]

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