Blog

How Custom Emojis Can Enhance Your Brand Activations

August 2, 2018

Everything today is about creating a meaningful and memorable brand experience. Done well, an activation provides a unique opportunity for your customers, fans, and communities to get to know your brand through interaction. Done very well, an activation has the […]

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World Emoji Day: The History of Emojis, As Told By Emojis

July 17, 2018

World Emoji Day Blog Header Image

Happy World Emoji Day! Over the past decade emojis and stickers have become the language of the digital age, constantly evolving and continuously being integrated into our regular communications. You probably remember when these symbols were simply a set of […]

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Harnessing the Power of Visuals in Marketing

June 11, 2018

People Holding Emojis

Certain messages are easily understood and admired, while others get ignored and forgotten. So, what makes for an effective and memorable message? A combination of elements works together, such as knowing your target audience, creating high-quality content, and staying up-to-date. […]

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Building Trust and Brand Advocates

May 24, 2018

Megaphone

As this graphic by Marketoonist shows, no matter where you look in social media, you can find someone “faking it.” Whether it’s faking their “fabulous life” or that all-important endorsement on Instagram. Our country is full of false reports, and […]

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RCS: Unifying Messages, Unifying Friends

March 15, 2018

Learn how RCS will bring standardization to messaging platforms.

With so many different mobile devices, operating systems and applications available for messaging today, it can be a challenge to determine which combination of phone, OS and messaging app to use. It used to be that simple SMS (text) messages […]

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Digital News: Mobile Messaging Trends (Week of Feb. 5)

February 8, 2018

Check out mobile messaging updates from this week's digital news

We love watching how technology evolves. What begins as a simple, straightforward product often blossoms into a full-scale service platform for businesses and users alike. Mobile messaging is no exception. This week, we’re sharing news about how Apple is making […]

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